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ƽ̨פܴһƷ˾͵̣۶һ棬Ʒʹ⡱ڱϺݵȳУѾ 20 ,2012 2-1 ԤƷĿͶʾֵͶʻڡںʽͶʻر18%Ψ ෱ ۸ ͨ ꡣڸϰײͬͷʽҲв졣ڱؿ һȷźţֹݴССƷ˾಻ʤΪֹûԼ̼ңֻٷչṩ˽һı֤ƷλͼӪƷλƷ񡣹˾ҪԻƷƷԼ羭õķչҹгûĽһδ꣬ԽԽҵƷķΧȽϿԱȽǿ磺߶˵ĵ̲Ʒ߶ɫʳƷ˾гλĻȫҵֵ߷̳99 Žҹ񻯵ķչƷҵУģƷ˾⡱Ʒ˾վĿչòģͷƷҵ 10

[ҵ֪ʶ]Ϊдҵƻ飬нһо
СҵʽĿдڶ⹵ͨĿҵƻ ģΪҵȵ㡣 ............................................................................................................ 40
............................................................................................................ 48 This paper first introduces the corporate and project profile, then PEST analysis of the ŶӺܹ֯

[˾˵]Զ׿Խѯʦ--Զı£˼Ӯδ
Զ˼һΪҵṩҵƻ ģ塢о漰Ŀдרҵѯ˾Զ˼ӵרҵĸˮƽĿŶ--ǽڡӪͶʵȸ
ЧʡͳɱǸṩ30005000Ԫշѱ׼ȻͻȫгϲβĿѯ˾ʱ۸񰺹ξ棬߻ỨѼķȥһݰı档ǵľӪ׼
ŷܵƺۺʵIJǿ˾ոµ̬ӦгսгΪ棬ץסؽȡⴴ¡˾ӵһ֧ۻʵʵḻרҵȫרҵԱŶӣרѧߡרҵ˲ɵĸ߲ΡѧƵרίԱᡣ

ʵʩӪĿƶʱ̣ վںʵĻȡУ2.3.1 ٷչṩ˽һı֤ƷķΧȽϿԱȽǿ磺߶˵ĵ̲Ʒ߶ɫʳƷߵּۻ ȽżϸߣһҪϴʽͶ룬ҪΪǿļŶӣ2.3 SWOT ⡱Ʒ˾гλͨ Էϲã׵İ취ѡɫĹƷΪͱûеĶ ֵעǣȣƷгıڿ2.2.2 ʵר װ ɽˮȣƳɸַЧ磺ͭ½гӪӪΧΪۺͽڱؿ2011 ƷҲ⡱⡱Ʒ˾վĿչ 99 һȷźʡ ۡһ

ȫ񣬲ʮѯ֪Ʒ--ԶΪṩѯ
ýƽ̨ҵƻ,ֱҵƻ,ҵƻִܽ,Сսҵƻ,ȡٶһԶ˼ѯɵ½ǽһϵ

 

һݱ׼ ɽҵͶʼƻ //Ŀ¼/ģ

һ ɽҵͶʼƻĿ
Ʒǻ˾ĺģͶһۿһҪʲôIJƷ
мҪͶʼֵۺ

ڶ Ŷӽ
һĴҵŶǴҵɹĻʯ, Ŀʽ׶Σʻ𵽾ԵáҪͶΪŶرʺĿĪŶӴҵḻȡ

ɽҵͶʼƻ г״ʹ
1г״
гģ˹˾컨壬гģϣһĿϸгģͶ˿δDZгģĴС뾺ԿֱӾͶʹģ
2ûʹ
ܶഴҵĿ󲢲ڻ󲻹ǿҡʹָûʹòƷĹıԹ⡣ھʹͬʱ˵ԡ
3ʹԽ
ָʹĽ취ǴҵĺĻڡ֪ʹ㣬ûʹķ߲Ч⣬׵´ҵʧܡ


Ʒ
еĴ¶гֵƷ˼׶һҪԼԤͶгܷмֵرõIJƷӦýûġʹ㡱Ӧôûġˬ㡱


ɽҵͶʼƻӯģʽ
ӯģʽָҵ׬Ǯ, øͶ㹻ռ䡣

Է
6.1
ַӰҵδչӰͶ˵ͶʾߡȽϸԵƣصǷսʤֵIJԡ

6.2
ƾоӱĶƷʣĻǺӡͶ˿ֻ˲ܣҶͶ˾Ͷѡ


7 ɽҵͶʼƻ չƻĿ
7.1 չ˼·
7.2 巢չƻ
7.3 չĿ


8 ɽҵͶʼƻ
8.1 ͶԤ
8.2 Ԥ


9 ɽҵͶʼƻ ʼƻ
ʼƻҪǮ׼öٹɷЩǮõʽη䡣ʽܹϸĿͶ˿ʽҵߵսԹ滮ͻǮ


10 ɽҵͶʼƻշ

 


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